The average car dealership in South Africa only closes between 1% and 5% of submitted leads on the internet, compared to around 12.5% of walk-in leads. Yet 88% of customers who submit – purchase.

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Due to unrealistic job scope creep, ill-discipline and outdated lead management processes, businesses continue to haemorrhage precious in-demand leads at alarming rates.

 

SydSen, with international partners, researched the reasons for the low closing rates, especially on internet leads, and subsequently developed its revolutionary lead management process, which is incorporated in the Sales Concierge service.

As part of the Sales Concierge product, SydSen provides critical lead metrics to measure the efficiency of each step in the sales process.

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The data can also be supplied by individual dealership and is completely customisable according to each customer's unique requirements.

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By providing comprehensive metrics, we again showcase the return on your marketing investment and provide a platform whereby the system is completely agile. This allows you to make rapid interventions to correct problem areas or campaigns.

 

John Wanamaker famously said: "Half of my money spent on advertising is wasted. The trouble is, I don't know which half!"

 

With Sydsen's Sales Concierge service, we provide daily reporting on the effectiveness of each of your campaigns. This allows you the opportunity to make algorithmic adjustments to digital campaigns or change any traditional campaigns you may be running - before wasting further money.

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Sales Concierge by SydSen. More than just a call center.